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Coca- Cola Soccer Clinics Travel Around the Country

11:34 am by Cristy Clavijo-Kish

My.LosTweens starts vlogging!
I was recently invited by my amiga Natalie Boden in Miami to see the launch of a wonderful new program being presented by Coca Cola for Latino and urban youth across key communities nationally: Coca-Cola Club Balón Rojo. The program provides youth from the Boys & Girls Clubs in cities being visited by the Mexican National Team, with the chance to serve as ball-kids and participate in an educational workshop to better their skils and futures.
It was the first time that I went to a program with my tween daughters to directly obtain their feedback and ideas. They are quickly becoming blogger/reporters themselves- so much fun watching them blossom!

I enjoyed seeing what interests them at this ‘special age’ and what activities caught their attention. The highlight was meeting Fernando Fiore of Univision and futbol fame @FernandoFiore. Just hearing his voice with the ‘goallllll’ was too much fun! Since I’m always seeking ‘cultural moments’ that help me continue helping my girls develop their “media Latina” identity- this was a great opportunity!
I hadn’t been to the Miami Boys & Girls Club facility in several years- it’s a wonderfully, well maintained facility offering a safe after-school program solution for many Latino and urban families. The kids seemed to be enjoying themselves as parents kept coming in for pick-up time.
The kids quickly took to the field- boys AND GIRLS I noticed!  They were led in a ‘clinic’ style learning class by futbol playing legend Marcelo Balboa.

I’m glad I attended on behalf of LosTweens and Hispanicize as we get to know brands that are creating Latino-inspired community programs with an emphasis on communicating information about them via social media channels and blogs. As a mother of tween twins who are very active- I know first hand that sports- and Team sports– are such a terrific learning opportunity aside from the obvious physical benefits.
Be sure to watch for the clinics as they travel to a Boys & Girls club in your community- tour cities include …Houston, New York (May 27), Chicago (May 31st), Dallas (June 3rd). The age emphasis for the program does hover around our Tweens (7-12 year olds) or early teens- so check it out!
If you or a family member or amiga are able to attend- please take photos and video to share with us. And if your tween participates and would like to report about their experience- nos encantaria- we would love it! Please submit any content via our Submission Form
Saludos– Cristy, Sophia & Olivia


CCK
Cristy Clavijo-Kish

As a mother of twin tweens in 2011 and an active Girl Scout Troop leader, Cristy realized there was a need to develop bilingual digital content and foster a community facing the challenges of raising kids after first grade. That year she founded and remains co-Publisher of Los Tweens & Teens, to support multicultural parents and mentors with content related to raising Gen Z- tweens & teens ages 7-18. Through the Los Tweens & Teens LIVE events such as Teens & Me – the growing team aims to provide our community with essential resources from chats with therapists to battle anxiety and bullying, to understanding social media and technology.

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I conceived the idea for Los Tweens and Teens in the midst of raising identical twin daughters as they reached first grade. My familia always is at the center of my life.

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