St. Jude Children’s Hospital is very near and dear to my heart. As a teen cancer patient my parents were able to consult with St. Jude doctors to confirm that the protocol for my treatment being followed in Miami was the right path for me and it provided peace of mind for my worried and exhausted parents. Our family chose to stay in Miami for my treatment but any chance I have to support the mission of St. Jude, I certainly do. So I’m soooo excited to share The Giving Hat promotion this holiday season!
This holiday we invite you to join our Los Tweens & Teens familia as we support St. Jude and the chance for more children to survive childhood and adolescent cancers. What better way to help than to connect your holiday shopping with a purchase that directly benefits St. Jude? What I LOVE about this hat is that it helps remind young kids to appreciate their health and their family. My favorite version of all three hats is ‘Give Thanks’ because it is a great opportunity to have a conversation with your growing child (or family member) about all he or she has to be thankful for in their life, not just during the holidays.
In collaboration with St. Jude, Kmart has introduced The Giving Hat™ – a new way to draw attention, heighten awareness and raise funds in the fight against childhood cancer and other life-threatening diseases.
Kmart will donate $1 from the sale of The Giving Hat™ to St. Jude Children’s Research Hospital between 11/8/15 – 12/31/15 with a minimum guaranteed donation of $50,000 to St. Jude.
How YOU can make a difference:
- Buy The Giving Hat™ and also donate directly to St. Jude via Kmart.com/StJude.
- Join the conversation and spread the word on social media by sharing a photo wearing “The Giving Hat” with the hashtag, #TheGivingHat.
- Tweet This: Help fight childhood cancer by buying @Kmart #TheGivingHat. $1 from each hat sold will be donated to @StJude.http://bit.ly/1jSbPXx
The retailer and hospital collaborated on a moving digital video to celebrate the launch of the hat, featuring several celebrities, including longtime Kmart ambassador and St. Jude supporter Jaclyn Smith:
Check out @LosTweens on Twitter, Instagram and Facebook so you can see our cool selfies in our hat. Get yours soon!
As a mother of twin tweens in 2011 and an active Girl Scout Troop leader, Cristy realized there was a need to develop bilingual digital content and foster a community facing the challenges of raising kids after first grade. That year she founded and remains co-Publisher of Los Tweens & Teens, to support multicultural parents and mentors with content related to raising Gen Z- tweens & teens ages 7-18. Through the Los Tweens & Teens LIVE events such as Teens & Me – the growing team aims to provide our community with essential resources from chats with therapists to battle anxiety and bullying, to understanding social media and technology.